Tanzania is the major distribution hub to the 410 million consumer market of East Africa as it has one of the busiest ports in the region that caters to the surrounding landlocked countries. With its own population of approximately 50 million, it is one of the best countries to target in Africa as it boasts of a long history of peace and political stability. It is one of safest places to travel with business booming & having a fast growing economy compared to other countries in the region.